Fisher-Price amplia linha Aprender & Brincar com produtos inovadores e tecnológicos
Fisher-Price sabe que os primeiros anos de vida das crianças são muito especiais e repletos de descobertas importantes que contribuem para o desenvolvimento infantil a longo prazo. Por isso, a marca da Mattel que é líder mundial na concepção ...
Fisher-Price Just Announced It's Making a High-Tech Exercise Bike for Toddlers
Of course, it's easy to feel guilty about letting your kids spend too much time watching TV while sitting on the couch. Well now, Fisher-Price has come up with a clever—albeit controversial—solution. On Wednesday, the toymaker announced the Think ...
'There's no fear of failure': How an iconic 85-year-old company is reviving its ideas and its profits
The Mattel-owned company has been around since 1930 and is in the midst of a revival, during a time when the toy industry is adapting to a new generation of millennial parents. When Christopher Sinclair took over as Mattel CEO last year, he was tasked ...